Fall Beer Trends 2020

by Shopify API

Though it may feel like fall is months away, especially in this stifling summer heat wave, it is never too early to start planning for seasonal flavors. We have compiled a list of some of the most popular fall beer styles and flavors, from Oktoberfest beers to crisp hard ciders. With so many styles available, there is bound to be something for any customer!

Oktoberfest Beers

Although Oktoberfest 2020 is canceled due to COVID-19, having this iconic historical beer on tap in October may help keep the spirit alive! Oktoberfest was first held in the early 19th century to celebrate the wedding of the crown prince of Bavaria and has evolved to become the world’s largest beer festival. Oktoberfest beer refers to both the beers specifically brewed for serving at the festival, and to beers brewed in the style of those typically served at the festival. Oktoberfest beers are traditionally lagers, with German-Style Oktoberfest Wiesens and Marzens being the most popular.

Hard Ciders

Although hard ciders are not beers, and may be controversial with brewing purists, they are immensely popular amongst consumers in the fall. The crisp, refreshing taste, often made with apples, is a less malty alternative to the heavier beers traditionally associated with the season. Most hard ciders are also gluten-free, which can provide an allergy-compliant product offering to appeal to a wider range of customers. They are a lighter alternative option to have on tap, that can still pack a complex punch.


Pumpkin-infused anything is traditionally the name of the game for fall flavors in America. Coffee shops, bakeries and even major chain restaurants board the orange bandwagon after Labor Day weekend, regardless of the weather. Pumpkin-infused beer, unlike baked goods, does not have to be cloyingly sweet or dessert-like. They are typically spiced and toasty and reflect the complexity of pumpkin as an ingredient. There are countless styles of pumpkin-infused beers, ranging from Imperial Stouts to lighter ales. The possibilities (and punny names) are endless!

Stouts and Porters

When the cooler fall weather finally arrives, what could be more satisfying than a rich, malty stout to warm customers from the inside out? Stouts and porters offer a darker and more filling option for customers seeking a comforting, seasonal beer. Brewing a flavorful porter or stout is a great way to experiment with adjuncts like coffee or chocolate and develop a truly complex beer that will keep customers coming back through the winter.

While this fall beer list highlights some seasonal favorites among beer enthusiasts, it is by no means an exhaustive list. The craft beer landscape is constantly changing, but we will continue to update this list and provide further seasonal content to keep your brewery on the cutting edge. Stay tuned for a later post, where our in-house brewmaster, and co-founder of Tar Banks Brewing Mark Stevens walks through how our enzymes can help you achieve success brewing some of these fall favorites.

Leave a comment